The food-truck trend has definitely hit home with St. Louis Park’s own Muddy Paws Cheesecake taking a ride. Last June, the bakery unveiled Camp Cheesecake—a colorful 1964 camper carrying those sought-after homemade cheesecakes.
“We felt like it was a way for us to get bigger without changing who we are,” says owner Tami Cabrera. Muddy Paws has been in business for 22 years and has always been based in the Park. In the past, the business had retail space in Uptown, Maple Grove and St. Paul, but eventually downsized to solely operate out of their St. Louis Park kitchen. “The food truck is an answer to us not having retail space anymore and people wanting cheesecake but not always being able to come during limited hours,” she says.
Cabrera pitched the food truck idea to the community through a crowd-sourcing campaign on Indiegogo. Cabrera raised enough money to get the camper, the truck to pull it, logos and supplies for the vehicle.
Camp Cheesecake drives during the warmer months, serving the Twin Cities from April 1 to November 1. The truck will also come to private parties, corporate events, parking lots during lunch hours, birthdays and weddings. The camper will travel as far as 40 miles for big events for an additional fee.
Customers have responded so well to Camp Cheesecake that Cabrera is looking for a second camper. “It never fails to bring a smile,” she says. The truck is stocked with eight rotating flavors. Single slices are $4 to $5.